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According to the latest studies Apple has improved its search algorithms in the App Store, to return more relevant and intelligent performance when performing a keyword search. The change in the algorithms appears to have begun on November 3.

Until now, the focus is on algorithms for free, paid and highest grossing applications. Now the applications that will be returned in search results will be ranked based on a combination of contextual keywords, including partial matching of words and names competing brands. For developers, this means that when a user searches their application results will appear and applications from competing developers.

For example, now when you search for Twitter, applications of third parties such as Tweetbot and Twitterrific are more common in the results. Instagram seemingly unrelated to on Twitter will no longer appear in search results on Twitter. These changes could mean that Apple started developing its own version of the algorithm PageRank.

https://i2.wp.com/gizbrain.com/wp-content/uploads/2015/11/apple-app-store.jpg?fit=800%2C349https://i2.wp.com/gizbrain.com/wp-content/uploads/2015/11/apple-app-store.jpg?fit=190%2C150Linda MorrisAPPLETECH NEWSApp Store,AppleAccording to the latest studies Apple has improved its search algorithms in the App Store, to return more relevant and intelligent performance when performing a keyword search. The change in the algorithms appears to have begun on November 3. Until now, the focus is on algorithms for free, paid and...