By the end of the year, YouTube will present two subscription streaming services
YouTube does not stop changing, and by the end of the year, the largest video sharing platform can radically change. According to various sources YouTube is preparing to launch two new separated from each other subscription streaming services before the end of 2015.
One is Music Key, which is currently in beta version from November last year, and the other with an undisclosed name and is aimed at creators of premium content on YouTube. These two new services will made YouTube a mix of free content with advertising and premium videos that will have to pay. With over 1 billion subscribers YouTube is big enough platform to support multiple streaming services and paid content in the form of music, movies, sports and more.
Reactions within the music industry are still negative towards the Music Key. The labels are divided on the idea of multiple services with subscription, according to some YouTube don’t have the right policy for Music Key. They relied on the lack of advertising about Google Play Music as a prime example of the lack of commitment to provide music services of Google.
The source of The Verge, which is part of the music industry, says he likes Music Key, but questioned “strategic priority” music subscription service on YouTube and Google. Given that some of the transactions on YouTube with major record labels expire in 2016 and numerous delays Music Key, the source believes that YouTube just trying to calm things down, before starting negotiations, noting that it feels like “too little too late.”
In fact misunderstanding between labels and YouTube continues for years and not seen any sign of fading. Record companies complain that YouTube does not pay them enough for their music, which constitutes a significant portion of traffic on YouTube, but YouTube claim they have paid billions to the labels in recent years. The labels themselves are eager to get consumers to stop using the free services supported by advertising, and switch to paid subscriptions, which are more profitable.
Although corporate bickering, the biggest change for most YouTube users will be music that will inevitably find its way. Despite the growth of Spotify, YouTube is still the largest music streaming platform in the world – 45 of the 50 most viewed video of all time on YouTube are music videos. And YouTube is still the place where teenagers listen to music.
Labels have already begun the first discussions on how to benefit from paid subscriptions on YouTube. One option is to maintain a free music for a certain period of time before it gets paid, but a final decision has not been taken. Unnamed subscription service on YouTube will be directed to the most popular content creators and their audiences. With two upcoming subscription service, YouTube may finally start to earn well. But they have to be careful about the transition from a free platform to its transformation into a partially paid.http://gizbrain.com/2015/08/29/by-the-end-of-the-year-youtube-will-present-two-subscription-streaming-services/https://i2.wp.com/gizbrain.com/wp-content/uploads/2015/08/youtube-music-key-beta.jpg?fit=750%2C360https://i2.wp.com/gizbrain.com/wp-content/uploads/2015/08/youtube-music-key-beta.jpg?fit=190%2C150GOOGLETECH NEWSGoogle,streaming service,video streaming,YouTubeYouTube does not stop changing, and by the end of the year, the largest video sharing platform can radically change. According to various sources YouTube is preparing to launch two new separated from each other subscription streaming services before the end of 2015. One is Music Key, which is currently...John GreenJohn GreenJohngreen@gizbrain.comContributorJohn Green is a writer at GizBrain.GizBrain - Your Tech Brain