The VAIO computers returned to the US
After a brief absence from the international market VAIO will return with new devices. The company, which sells Sony Japanese technology brand in February last year, will start selling in the US and Brazil within this calendar year. So far, the new owner of VAIO, Japan Industrial Partners, focuses only on the local market, but according to a statement from the CEO Yoshimi Ota company is ready to return.
VAIO for the development of a completely new strategy – instead offers available for all models, the brand will now target the professionals in the creative segments as designers and photographers who currently use primarily Apple products. One of the first products will be available in the US and Brazil, VAIO Canvas Z. Future plans of the Japan Industrial Partners are even more ambitious than that – the company plans to develop communication devices, wearable products, machinery for industrial automation and robots for entertainment.